Events and Parties

audio_branding_congress

Sonic Branding and the Audio Branding Congress Pt. 2

Published on November 4th, 2011 | by Laura Sinnott

The Audio Branding Congress is happening in less than two weeks here in NYC, so I thought I'd hit you readers with some more musings about the topic. I met a super cool cat at AES a while back, Elijah Torn of Massive Music, and asked him for some thoughts about the importance of sonic branding... Read More


Events and Parties

audio_branding_congress

Sonic Branding and the Audio Branding Congress Pt. 1

Published on September 28th, 2011 | by Laura Sinnott

The Audio Branding Academy (ABA), founded by three forward-thinking cats from Germany, brings awareness to the use of sound in brand communication in numerous ways, including holding the annual Audio Branding Congress. Pro Sound Effects will be participating in the 2011 congress and donating SONOPEDIA 2.0 to the winner of the Audio Branding Award... Read More


Sound Effects

article-new-ehow-images-a08-1l-k3-safest-tents-lightning-storms-800x800

Top 10 Most In-Demand Weather Sound Effects

Published on September 8th, 2011 | by Jeremy

For us NYC folk, the last few weeks have seen some pretty crazy weather.  I have lived basi­cally my entire life in the North­east, yet it was not until August, 2011, that I finally expe­ri­enced both [&hellip... Read More


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